Led lighting enterprise how to rescued in a mess lighting market
12/04/2012 11:172012 years of lighting industry experiencing unprecedented ups and downs, after the government and local's support, the rapid warming LED lighting market did not have to transfer. the government support and faced with industry no standardized competition, even some price war of manufacturer , causing the lighting market present a "mess" scence .Led lighting enterprise how to rescued in a mess lighting market, is the problem of every enterprise.
First, pay attention to brand building.In the popular of green lighting today, some manufacturers rely on the government support breeze into lighting market, make whole industry presented thousands of manufacturing LED enterprise, although at present the concept of LED is hot, but really know LED core technology, have core talented person's enterprise is very few. And most of the enterprise is follow suit operation, have no brand awareness, intense competition in the market today, if just copy and imitation, imagine that the enterprise will not long term.
Second, do product positioning. LED lighting have a ultimate market-civil lighting, in civil market have not been open situation, enterprises should make product positioning, listen to the voice of the consumer, understand the market demand, only true of know consumer demand, can grasp the whole market trends.
Final, sincere service. The above only part of it, really that plays a key role should also include the enterprise good faith, the good faith in today's society is very important, good enterprise only good product is not enough, the good faith service is the core of the market competition in the future. actually, for a enterprise , the quality is the policy, the good faith is the base.
In addition, under the current the quality of the LED light source on the market varies greatly, good quality LED light source is not only high brightness, the light fades, antistatic ability, will determine its long life, but its price is cheaper than LED light source was several times higher. We often see some LED lighting project, beginning very beautiful indeed, but will soon be "incomplete" and some engineering delays even hand over. Manufacturers and users do not price "grappling" use good quality LED light source, and take effective measures to guarantee the quality of LED products is the way.
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